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内容简介:
全书共14个单元,内容涉及公司概况、求职面试、打电话、商务会议、商务演示、建立商务关系、询价与报价、支付条件、包装、装运、商检与保险、投诉与索赔、市场营销、电子商务等主要国际商务活动和环节。每单元由以下8个部分组成:1.Warming up Discussion;2.Listening ln;3.Speakirlg Out;4.Word Check;5.Notes and Tips;6.Language Focus;7 Follow up Practice;8.VocabuIa ry DeveIop r11ent。每单元练习形式多样,包括完成对话、填空、中译英、角色扮演、演讲等。各项练习紧密联系单元主题内容,模拟商务交际情景,帮助学习者熟练掌握所学的内容以及各种表达法,加强对国际商务英语的特殊性和规律性的认识。
本书选材新颖,语言规范,内容丰富,知识面广,重点突出,实践性强,可供高校英语及经贸专业作为复合型专业英语教材使用,也可用作国际商务师、外销员等专业人员职业资格考试的备考用书,同时对于从事国际商务人员和有一定英语基础并有志从事国际商务工作的人员也是一本颇具实用性和参考性的指导书。
截图:
目录:
Unit 1 Company Profiles
1.Warming-up Discussion
2.Listening In
3.Speaking Out
4.Word Check
5.Notes and Tips
6.Language Focus
7.Follow-up Practice
8.Vocabulary Development
Unit 2 Job Interview
1.Warming-up Discussion
2.Listening In
3.Speaking Out
4.Word Check
5.Notes and Tips
6.Language Focus
7.Follow-up Practice
8.Vocabulary Development
Unit 3 On the Telephone
1.Warming-up Discussion
2.Listening In
3.Speaking Out
4.Word Check
5.Notes and Tips
6.Language Focus
7.Follow-up Practice
8.Vocabulary Development
Unit 4 Business Meetings
1.Warming-up Discussion
2.Listening In
3.Speaking Out
4.Word Check
5.Notes and Tips
6.Language Focus
7.Follow-up Practice
8.Vocabulary Development
Unit 5 Business Presentations
1.Warming-up Discussion
2.Listening In
3.Speaking Out
4.Word Chcck
5.Notes and Tips
6.Language Focus
7.Follow-up Practice
8.Vocabulary Development
Unit 6 Establishing Business Relations
1.Warming-up Discussion
2.Listening In
3.Speaking Out
4.Word Check
5.Notes and Tips
6.Language Focus
7.Follow-up Practice
8.Vocabulary Development
Unit 7 Enquiries and Offers
Unit 8 Terms of Payment
Unit 9 Packing
Unit 10 Shipment
Unit 11 Inspection and Insurance
Unit 12 Complaints and Claims
Unit 13 Marketing
Unit 14 E-commerce
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References